Cycles Labor
Artist
Designer Unknown
Printer
Imp. Moullot Fils Aine Marseille
Date1918
MediumStone Lithograph
Dimensions45 1/2 x 62 in. (115.6 x 157.5 cm)
ClassificationsPoster
Credit LinePoster House Permanent Collection
Object numberPH.5856
DescriptionThis poster advertises the French bicycle company Cycles Labor and shows monkeys in an art class drawing its famous truss-bridge bicycle with the slogan "Copy! Always copy, you'll never have to work too hard" (The last word in French plays on the company's name). The truss-bridge bicycle had originally been patented in 1900 by Iver Johnson's Arms & Cycle Works of Massachusetts but Labor introduced its own version in 1906. The design became hugely popular in France, not least due to the successes of Major Taylor, the African American world-cycling champion who rode for Johnson and later for Cycles Labor.On View
Not on view
