Out of Sight
Design Studio
BLT Communications
United States, founded 1992
Art Director
Dawn Baillie
Designer
Dawn Baillie
Artist
Concept Arts
Photographer
Merrick Morton
Client
Universal Pictures
Date1998
Dimensions39 3/4 x 26 3/4 in. (101 x 67.9 cm)
ClassificationsPoster
Credit LineGift of Dawn Baillie, Poster House Permanent Collection
Object numberPH.8158
DescriptionWhile almost the entire team at BLT helped produce comps for a presentation for the Out of Sight campaign, Dawn Bailley’s retro-inspired design was the one ultimately selected. She reverted to old-school techniques she had used while working at Seiniger, taking unit photography of both actors and xeroxing them for added visual noise and higher contrast. Those xeroxes were then scanned into Photoshop and saturated with primary colors. As this movie came out early in Jennifer Lopez’s acting career, her contract did not have the same requirements for equal prominence as George Clooney’s. This discrepancy, however, allowed for a more interesting composition, with Clooney depicted as a looming villain behind the silhouette of the gun-toting Lopez.
On View
On view
