Jockey Club
Artist
Designer Unknown
Printer
N. Freidovics, Riga
Datec. 1930
Dimensions41 1/2 x 30 in. (105.4 x 76.2 cm)
ClassificationsPoster
Credit LinePoster House Permanent Collection
Object numberPH.9965
DescriptionThis Latvian poster from the 1930s advertises a men’s clothing brand called “Jockey Club.” The sharply dressed man in the illustration is intended to evoke the patrician clothing of the upper-class members of the Jockey Club, a horse-racing organization founded in Britain in the 18th century. Latvia was not incorporated into the Soviet Union until 1940; during the mid-1930s, after the Depression, the country experienced a period of economic growth that was particularly evident in the modernization of the capital city of Riga where luxury goods like these became available to those who could afford them. On View
Not on view
